Project
Multi Brand Expo – IVECO, CASE IH, New Holland
Client
CNH Industrial
The ‘Break New Ground’ Parts & Service Expo was held over six days across three venues in Adelaide. The Expo included three separate gala dinners at the Adelaide Oval and saw three major exhibitions with each showcasing up to 50 exhibitors for CNHI’s five national dealer networks. The Expo incorporated entertainment from INXS lead singer Cieran Gribbin, and interviews with media personality Tony Squires and former Australian cricketer Mitchell Johnson.
We handled all aspects of the event even speech writing, travel and accommodation for over 1000 attendees, an event app, and 3x event handbooks.
